VISUAL INSIGHTS

The future of social media analysis

Logo recognition, object, and scene detection pave the way for new opportunities in social media analysis. These capabilities allow marketers and consumer insights professionals to get a full picture of their products and services consumption situations, discover new use cases, and get inspiration for new product and marketing ideas.

Visual insights reveal real consumer opinions about your brand or product — even when it’s not explicitly mentioned in the written text.

Emma Bianchi

Lily Hoover

Konstantin Konstantinopolskiy

Eric Thomson

Alice Worker

Eric Thomson

Konstantin Konstantinopolskiy

Lily Hoover

Emma Bianchi

Lily Hoover

Influencers

Work with influencers in a whole new way

YouScan identifies all influencers who mention your brand. You will see all brand mentions, whether they are organic or sponsored, without having to rely on hashtags or written text.

Audience

Understand your audience

Visual Insights help you understand your customers better and find influencers among them. Moreover, you will discover what is happening around your brand «in the wild», and what the common visual surroundings may be. The scenes and objects revealed by Visual Insights may surprise you!

Apple

yoga

technology

public speaking

education

skateboarding

sleeping

Use cases

Analyze your product's use cases

Use case analysis has always been one of the most exciting challenges solved by social media monitoring. Simple written posts already offer value for brands. However, the real treasure trove of use cases is uncovered by image analysis.

airline

toddler

drawing

sailing

dance

park

Calculate sponsorship ROI

How effective are your sponsorships?

Visual insights can show you who has seen your brand and what surrounded these settings. Our tools make it easy to measure engagement on photos, their distribution, and a more realistic potential reach of every particular sponsorship.

New ideas

Launch new products

Product use case analysis helps you understand how your customers use the products and what they're missing. Use these insights for product differentiation and new product development.