Our mission

We help companies listen to their customers and improve

This is our story

Back in 2009, it was quite challenging for companies to instantly collect brand mentions and get in-depth analytics based on this data. This was the moment when YouScan was created - a pioneering social media listening tool.

With the continuous improvement of the product, YouScan quickly became the #1 solution for social media monitoring in the Eastern Europe. The team started to work with world-renowned brands and agencies, such as Nestle, Unilever, Ipsos, and Samsung.

In 2018, YouScan introduced its breakthrough image recognition technology called ‘Visual Insights’, and the same year the team decided to conquer the global market.

Global recognition didn’t take long. In 2019, Gartner recognized YouScan as ‘Cool AI Vendor for Marketing’ and Saas Advisor named YouScan a Visual Analysis Category Winner in Martech-Challenges.

YouScan continued to expand and opened offices in New York, Mexico City, Limassol, and Warsaw.  Two years in a row - 2020 & 2021 - it received the MarTech Breakthrough Award in the "Best Social Media Monitoring Software" category.

Today, the YouScan team is committed to bringing the best-in-class AI technologies to companies across the world, making it easier to listen to their customers every day.

YouScan rest on a yachtPet-free YouScanYouScan rest on natureTeam YouScanYouScan outdoor
2009
year founded
100+
employees
5000+
brands served
5
locations

Meet our leadership team

Alexey Orap
Alexey Orap
Founder & CEO
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Alexey is YouScan's founder and CEO (that's Chief Executive Optimist, among other things). He is responsible for the company's product vision, global strategy and partnerships, investor relations, and culture, and he also leads the team through the most important decisions. Before establishing YouScan, Alexey had a successful track record in multinational businesses in consumer internet (Yandex) and telecom markets (Alcatel-Lucent, Nortel).

Alexey volunteers as an advisor for USF (Ukrainian Startup Fund) and writes for SaaSDojo, his blog about SaaS business. He is passionate about new technologies and business models and also a renewable energy enthusiast.

Aleksandr Sirach
Aleksandr Sirach
Co-founder & COO
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Alexander co-founded YouScan and leads our daily operations, including marketing, sales, customer experience, strategy, and finance, as well as our research services. His professional interests and expertise are strategic marketing, business development, startup management, SaaS business model, and social media intelligence. He also genuinely believes in biotech and renewable energy.

Leonid Lytvynenko
Leonid Lytvynenko
Co-founder & CTO
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Leonid leads our engineering department, including product, data, data science, and platform teams. He is passionate about software development, the mathematical nature of computations, and most importantly, loves working on a team with great people.

Ekaterina Gordienko
Ekaterina Gordienko
VP of Customer Success
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Ekaterina is a Customer Success and Support leader, building business processes from scratch based on successful international practice. Her passion is to continually seek ways to improve user experience by analyzing, interpreting and responding to customer feedback with proactive approaches to service.

Tetiana Kutsa
Tetiana Kutsa
CMO
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Tetiana is responsible for marketing strategy, brand visibility, customer acquisition, and revenue growth. She is passionate about MarTech and innovative marketing approaches. She believes that every successful marketing initiative starts with deep consumer insights and the ability to quickly adapt to changes.

Anton Bezkorovainyi
Anton Bezkorovainyi
Head of Research
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Anton leads the team of 20+ in-house and remote social media analysts. He is responsible for full project guidance: from B2B sales and negotiations, research set up and planning, to reporting and consulting. He has worked on projects with Google, Publicis, Adidas, L’Oreal, Nestle, Visa and other world-class brands.

Kemal Lepshokov
Kemal Lepshokov
Chief Legal Officer
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Kemal is responsible for the entire group of companies’ legal affairs. His role includes providing legal counsel to the board of directors, chief executive officer, and other senior management. He has extensive professional experience in information technology (IT), as well as licensing, data protection, digital platforms and technology-related compliance issues.

Galina Marchuk
Galina Marchuk
Chief People Officer
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Galina leads all people functions for YouScan globally, including culture, employee experience, talent acquisition, learning and development, total rewards, diversity and inclusion, HR technology, and analytics. She has a huge passion for YouScan's ingenious team and creating engaging and interesting people initiatives.

Diana Shkurko
Diana Shkurko
Head of Product
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Diana oversees our product team and is responsible for product vision and strategy. Prior to YouScan, Diana held product roles in a Y Combinator backed company and a consulting agency for EdTech.

Lidiya Nazarenko
Lidiya Nazarenko
CFO
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Lidiya is responsible for the company's financial reporting, bankroll, and legal and corporate issues. Before YouScan, Lidiya had work experience as a Chief Accountant in numerous international companies.

Oleksandra Lisovol
Oleksandra Lisovol
VP of Sales
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Oleksandra is responsible for growing YouScan sales on the international markets. She believes that the deep understanding of the customer’s needs and putting them first is a key to build strong client relationships and grow your business. Having the previous experience in AdTech industry, she is passionate about new technologies and products that help companies improve.

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In case you have any questions or inquiries related to PR, please contact our marketing department at marketing@youscan.io.

Partners and investors

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