Back in 2009, it was quite challenging for companies to instantly collect brand mentions and get in-depth analytics based on this data. This was the moment when YouScan was created - a pioneering social media listening tool.
With the continuous improvement of the product, YouScan quickly became the #1 solution for social media monitoring in the EE region. The team started to work with world-renowned brands and agencies, such as Nestle, Unilever, Ipsos, and Samsung.
In 2018, YouScan introduced its breakthrough image recognition technology called ‘Visual Insights’, and the same year the team decided to conquer the global market.
Global recognition didn’t take long. In 2019, Gartner recognized YouScan as ‘Cool AI Vendor for Marketing’ and Saas Advisor named YouScan a Visual Analysis Category Winner in Martech-Challenges.
In 2020, YouScan continued to expand and opened offices in Limassol, New York, and Mexico City. 2020 has also brought the MarTech Breakthrough Award in the "Best Social Media Monitoring Software" category.
Today, the YouScan team is committed to bringing the best-in-class AI technologies to companies across the world, making it easier to listen to their customers every day.
Alexey is YouScan's founder and CEO (that's Chief Executive Optimist, among other things). He is responsible for the company's product vision, global strategy and partnerships, investor relations, and culture, and he also leads the team through the most important decisions. Before establishing YouScan, Alexey had a successful track record in multinational businesses in consumer internet (Yandex) and telecom markets (Alcatel-Lucent, Nortel).
Alexey volunteers as an advisor for USF (Ukrainian Startup Fund) and writes for SaaSDojo, his blog about SaaS business. He is passionate about new technologies and business models and also a renewable energy enthusiast.
Alexander co-founded YouScan and leads our daily operations, including marketing, sales, customer experience, strategy, and finance, as well as our research services. His professional interests and expertise are strategic marketing, business development, startup management, SaaS business model, and social media intelligence. He also genuinely believes in biotech and renewable energy.
Leonid leads our engineering department, including product, data, data science, and platform teams. He is passionate about software development, the mathematical nature of computations, and most importantly, loves working on a team with great people.
Alena is responsible for financial reporting, bankroll, legal and corporate issues of the company. One of her main superpowers is understanding SaaS accounting really well. Before YouScan, she was a founder and head of a consulting agency.
Irina is leading international business development, sales operations, and people management.
She has strong customer service, operations management skills, and broad experience in international projects in the Digital and Financial industries.
Ekaterina is a Customer Success and Support leader, building business processes from scratch based on successful international practice. Her passion is to continually seek ways to improve user experience by analyzing, interpreting and responding to customer feedback with proactive approaches to service.
Tetiana is responsible for marketing strategy, brand visibility, customer acquisition, and revenue growth. She is passionate about MarTech and innovative marketing approaches. She believes that every successful marketing initiative starts with deep consumer insights and the ability to quickly adapt to changes.
Anton leads the team of 20+ in-house and remote social media analysts. He is responsible for full project guidance: from B2B sales and negotiations, research set up and planning, to reporting and consulting. He has worked on projects with Google, Publicis, Adidas, L’Oreal, Nestle, Visa and other world-class brands.
Kemal is responsible for the entire group of companies’ legal affairs. His role includes providing legal counsel to the board of directors, chief executive officer, and other senior management. He has extensive professional experience in information technology (IT), as well as licensing, data protection, digital platforms and technology-related compliance issues.
Galina leads all people functions for YouScan globally, including culture, employee experience, talent acquisition, learning and development, total rewards, diversity and inclusion, HR technology, and analytics. She has a huge passion for YouScan's ingenious team and creating engaging and interesting people initiatives.
Diana oversees our product team and is responsible for product vision and strategy. Prior to YouScan, Diana held product roles in a Y Combinator backed company and a consulting agency for EdTech.