How Brazil & Italy Talk about Black Friday 2025: Social Listening Dashboards by YouScan Ambassadors

We bet you are curious about some regional Black Friday 2025 talk. 🌍 What’s trending this season, say, in sunny Brazil, vibrant Mexico, or friendly Italy; who does the talking, and where the online conversations are happening. 

With that in mind, we present three specially crafted, real-time social listening dashboards powered by YouScan and fully designed by our proud Ambassadors. Explore what the international crowd speaks about!  

🇧🇷 Black Friday 2025 in Brazil 

This live social listening dashboard was fully designed by YouScan Ambassador Gabriel Ishida, Director of Analytics at AlmapBBDO.

Quick insights

Brazil shows a solid number of Black Friday 2025 mentions online: so far, over 300K and still counting. Will the number be bigger for the famous Brazilian Carnival 2026? 🤔 We’ll see what the future holds.

As you might probably guess, most conversations are happening in São Paulo, the heart of Brazil, with over 3K of mentions and counting. Whereas the least talk is unfolding in Manaus, the capital and largest city of the Brazilian state of Amazonas, with almost 1000 mentions so far.

Check out the live Black Friday in Brazil dashboard on the YouScan website for further details!

🇮🇹 Black Friday 2025 in Italy

This live social listening dashboard is the joint work of our Ambassadors – Pierluigi Vitale, Social Media Analysis Expert, Professor at University of Molise, and Serena Pelosi, Computational Linguistics Expert, Professor at Sole24Ore. 

Quick insights

For Italy, the number of mentions is over 90K for now. Apparently, they started to grow in early November. 

Among other interesting observations, sentiment distribution is rather upfront: no neutral mentions so far. Almost everyone is positive about the Black Friday 2025 event, with a small negative percentage. 

Excited to see other details? Discover the full social listening dashboard on Black Friday 2025 in Italy!